Find a contractor Buyer's guide Partner with us
MCAA Logo
Log in Sign up Join Hi, there Account
2026 Midyear Registration is OPEN
Find a contractor Buyer's guide Partner
Log in Sign up Join Account

JLG Announces Marketing Changes

Words: Brad Nelson/Public/News/20110316080000-1.jpg" width="600" height="338" border="0" alt="JLG Industries, Inc. has announced the promotions of three executives." />
JLG Industries, Inc. has announced the promotions of three executives.
JLG Industries, Inc., an Oshkosh Corporation company [NYSE:OSK] and a leading manufacturer of aerial work platforms and telescopic material handlers, announced the promotions of three executives.

Brian Boeckman has been promoted to the role of global product director for telehandlers. In this role, Boeckman will be responsible for the management of the companies JLG, SkyTrak, Lull, and Deutz Fahr branded telehandlers globally. Since joining the company in 1995, Boeckman has held roles of increasing responsibility in product management, program management, and engineering.

Jeff Ford, formerly senior manager, marketing communications, has been named global director, product management for aerial work platforms in the company’s product development group. In this role, Ford will be responsible for product management for the access equipment segment, working with product development and product management teams. Since joining the company in 1995, Ford has held various marketing product support and management roles. He holds a bachelor’s degree in business management from Penn State University and a master’s degree in business administration from Frostburg State University.

Maye Houck has been promoted to senior marketing manager - shared services. In this role, Houck will be responsible for managing the corporate marketing communications programs for the products and services of the JLG product portfolio for the Americas, as well as Cat® telehandlers worldwide. Houck began her career with JLG in 1993, and in 2006, joined the Caterpillar Alliance Group (CAG) as global marketing manager.
 0
Properties and Advantages of Brick Cavity Walls
June 2026

Many compound words are self-explanatory "descriptive names." Sunglasses are glasses that block the sun. A fireplace is a place to build a fire. A cavity wall is exactly that: a wall assembly that contains a cavity. Previously, this concept was used prim

Technical Talks
Read More
The “Small Job” Safety Trap: Why Safety Sometimes Fades When the Spotlight Disappears
June 2026

Before I was fortunate enough to lead Malta Dynamics, I spent a couple of years as a traveling salesman for the company. My territory covered the entire country (and some beyond), and in a typical year, I visited more than 100 jobsites across nearly every

Greg Brown
Safety Library
Read More
Supporting Mental Health in the Workplace
June 2026

As a business owner and leader, taking the mental health of your employees seriously and understanding how it can impact their work is essential. In fact, one in five adults experiences a mental health condition annually. Addressing mental health is more

Patrick Cunningham
MAP Partner
Read More
Bonding with Masonry 2026: Q2
June 2026

This issue’s questions come from a Mason Contractor and an Engineer. What questions do you have? Send them to info@masonrymagazine.com, attention Technical Talk.

David Biggs
Bonding with Masonry
Read More