Risky Business – How Contractors use Computers to Make and Lose Money webinar
Learn about "the cloud", "social media" and "the Cowboy Effect"
By Tim O’Toole
The Mason Contractors Association of America (MCAA) will present “Risky Business – How Contractors use Computers to Make and Lose Money” on Wednesday, May 11, 2016, at 10:00 AM CDT.
Computer technology is invading all elements of a contractor's business. From a practical standpoint, no contractor is going to be successful without incorporating some elements of technology into their business – the question is "What technology will lead to a more profitable business?" This is not always an easy question to answer, and the answer may be different next month than it is today. The trick to managing this issue is picking and choosing your technology battles with care and then approaching them methodically and systematically.
Learn about "the cloud", "social media" and "the Cowboy Effect". Learn what your competitors are doing to stay one step ahead of you. Learn about the new serious security risks that lurk in every area of technology today.
This presentation is peppered with case studies of contractors who have struggled with technology to make it a successful part of their business. Their struggles can become your guide in this practical and common sense look at how a contractor can use technology to make...or lose...money.
Mason contractors registered for Masonry Certification will receive 1.00 credits in the Ethics & Business Practices discipline upon completion of this course.
This webinar is free to all attendees. Register for “Risky Business – How Contractors use Computers to Make and Lose Money” at www.masoncontractors.org/live.
Visit www.masoncontractors.org/live for more information and to view a full schedule of MCAA’s Live Webinar Series.
About the Author
Tim O’Toole is the Director of Marketing, Education, and Information Technology for the MCAA. He has a Masters in Business Administration from Webster University and has worked in the masonry industry since 2003.