MSA Safety Works Wins Environmental Packaging Award
MSA Safety Works wins prestigious NRHA Environmental Packaging of the Year Award
By Mark Deasy
Global safety equipment manufacturer MSA (NYSE: MSA) announced that its Consumer Products Brand, MSA Safety Works, has been awarded the 2011 Environmental Packaging of the Year Award by the North American Retail Hardware Association (NRHA) for their MSA Safety Works EspressoTM Polarized Safety Glasses packaging. The Environmental Packaging of the Year Award is presented to the company that has made the greatest advancements in the field of environmental packaging. The packaging for MSA Safety Works Espresso Safety Glasses contains eight percent less plastic and one third less cardstock insert material than standard models of eyewear.
“We’re especially proud and humbled to receive this NRHA award, as it represents an industry acknowledgement of our efforts to promote product packaging that makes sense for both MSA retailers and our end users,” said John Quinn, MSA Safety Works Retail Segment Manager. “Everyone in the retail channel has noticed the recent increase in consumer interest in environmentally-sensitive packaging, but for MSA Safety Works, we’ve been following this approach for more than a decade. We are proud that most of our product packaging can be reused for product storage, which is an important attribute for safety products and also a great way to help protect the environment.”
Unlike the largely non-recyclable PVC plastic found in most blister-type packaging, MSA Safety Works’ clamshell packages are made of PETE plastic, the most commonly recycled plastic in North America. Additionally, the PETE plastic used in the packaging for Espresso Safety Glasses is made with post-consumer recycled material, yet is still clear enough to properly display the high-end, designer-styled safety glasses inside. What’s more, the cardstock insert material inside each Espresso Safety Glasses packaging is certified by the Forest Stewardship Council (FSC), the highest social and environmental standard in the market.
With all of these added features, MSA’s Espresso Safety Glasses packaging meets the environmental “3 Rs” - Reduce, Reuse and Recycle. They are made with less material, they are able to be reused for long-term product storage, they are made from post-consumer recycled material, and they are recyclable in most community programs.
MSA will formally accept the Environmental Packaging of the Year Award at the National Hardware Show in Las Vegas on May 10, 2011.
About the Author
Mark Deasy is the Director of Public Relations and Strategic Communications for the Mine Safety Appliances Company (MSA).