Hanley Wood partners with S.E. Intermat to develop World of Concrete Europe
A major step in the worldwide development of World of Concrete
By John Crosby
S.E. Intermat, owner and organizer of the INTERMAT trade shows, and Hanley Wood, LLC, and organizer of World of Concrete, signed a Memorandum of Understanding to develop a new event, “World of Concrete Europe.”
This partnership gives S.E. Intermat and Hanley Wood, LLC a leading position on the concrete industry market in Europe.
Tom Cindric, Vice President of Hanley Wood Exhibitions, said: “We are very excited by this partnership which is another major step in the worldwide development of World of Concrete subsequent to the launch of World of Concrete India. Our Las Vegas show is an annual event with international reach, and so it is only natural for us to get together with one of the construction industry’s leading exhibitions and unite our know-how as organizers.”
World of Concrete India 2014 takes place in Hyderabad and World of Concrete Las Vegas will be held January 21-24, 2014; Seminars January 20-24.
World of Concrete Europe will be piloted by Comexposium, a European leader in event management and organizer of INTERMAT trade shows. The next INTERMAT shows to be held will be INTERMAT Middle East in Abu Dhabi from January 14-16, 2014, and INTERMAT Paris from April 20-25, 2015.
INTERMAT Exhibition Director Maryvonne Lanoë welcomed the agreement: “Comexposium’s Construction business unit is delighted to have started up this international partnership which will contribute to the global reach of INTERMAT through one of its headline sectors, the Concrete industry.”
The trade associations CISMA and SEIMAT, members of the S.E. Intermat Board of Directors, support this move and are contributing their expertise and full involvement.
About the Author
John Crosby is the Executive Director of Customer Marketing at Hanley Wood.