EZG Manufacturing
Federated Insurance
Fraco USA, Inc.
Hohmann and Barnard, Inc.
Husqvarna Construction Products N.A.
iQ Power Tools
Kennison Forest Products, Inc.
Mortar Net Solutions
Non-Stop Scaffolding
Southwest Scaffolding
Tradesmen's Software, Inc.

Great Myths of Sales and Marketing in Concrete Construction

Provider: Informa
Discipline: Ethics & Business Practices
Credits: 1.50

This topic will feature a discussion on four of the biggest myths in sales and marketing for the concrete construction industry: The Customer is Always Right, Perception is Reality, All Customers are Equal, and Low Price, Best Service, and Highest Quality is the Goal. All four of these will be discussed as to their actual ability to deliver profits with real case examples for both the contractor and producer in a basics business framework.

For more information please visit or contact Informa at 972-536-6416.

Future Dates and Locations

Date Time Location Speaker Cost
No courses scheduled

“Joining the MCAA will pay off instantly as all their tools will be available to you.”

Paul Cantarella
Cantarella & Son, Inc.
MCAA member since 2013

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